Sprinklr

Avantages

Excellent data inputs, ability to organize and analyze, while also provide rich insights over time. Amazing customer service and set-up support as well as ongoing abilities for incoming and outgoing digital and social content.

Inconvénients

Price. Way too expensive. Otherwise not much to complain about.

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Avantages

It is fast, accurate & effcient. It understands the current marketing needs

Inconvénients

Granular permissions level. You have to go through a lot of process if you want to turn on a small option/feature

Avantages

good platform for community management and social media scheduling

Inconvénients

it's a useful platform but some of the more advanced components can take some getting used to

Avantages

The channel breadth is amazing. A UI that allows business users instead of technical users to manage journeys is exciting.

Inconvénients

It never quite works the way you'd expect it to. Lots of reaching out to tech support which is slow.

Avantages

With the Sprinklr app, we can manage our social, marketing, advertising, research, commerce, and healthcare functions right from your phone. in addition it is easy to use

Inconvénients

Sometimes the app bugs and does not support all carousel images. the integration process with the application was easy

Avantages

The only thing I like is that I can see all social media account from the company I work for in the same software.

Inconvénients

I mostly use for Twitter and the search tool is really bad. There are also some content formats, such as poll, that I can't post with the software, something that makes my life pretty hard.

Avantages

Sprinklr is the best one-stop solution when it comes to social media management.

Inconvénients

Although it has endless possibilities, it is very difficult to use if you don't receive proper training and/or onboarding.

Avantages

Exceptional customer service: Despite some limitations, Sprinklr's customer service is quick to respond and helpful in resolving any problems, with outstanding response times. and Sprinklr provides comprehensive reporting

Inconvénients

Some users have reported that the customer support team is not always helpful, and some times it takes a lot of time to export the data or any reports, and its interface is a little bit complicated to understand the features.

Avantages

I like the I can plan ahead with content through using the scheduling feature and can use the analytics to better prepare future strategy.

Inconvénients

The analytics could be broken down to be more specific.

Avantages

What I liked the most is its ability to provide an exhaustive analysis of my social networks and the digital channels of my company.

Inconvénients

I think it would be very beneficial to have better guidance and training to be able to take full advantage of all the features.

Avantages

I use Sprinklr every single day and it definitely has a lot of pros. For me, the biggest pro is being able to schedule all of your content in advance. I run a Twitter handle for a big company, so it's great to use the Editorial Calendar and plan out posts for the full month. I can move things around easily and it's really convenient to see how your day/week/month will break down. I also love that you can track your metrics easily within Sprinklr. We use their tagging system and it makes it helpful for tracking how we performed on social for events or launches. I also love how easy it is to clone posts from other accounts on our handles and to share content across different platforms. I really like the Social Listening aspect as well. I've created a dashboard that follows any and all accounts that might be relevant to my handle. From this dashboard, I can easily schedule retweets and engage with posts, while also being able to track metrics on how those retweets/quote retweets/replies perform on social. I also LOVE the asset boards. You can create boards for your needs and it's such an easy way to store photos, videos, and social posts that you can leverage and find when you need them.

Inconvénients

I don't love how many emails it sends. I get an email every time a post goes live and I don't really look at them. I move them to a folder that I never open. The mobile app isn't as user friendly as the web browser, which makes things difficult especially if you're covering social media at an in person event. It would be nice if the mobile app was more user friendly so you could easily upload posts in real time. Even if the ability is currently in the mobile app, it's not easy to execute, so I don't use it. Instead, I carry my computer around with me and hope that I have enough battery/space to whip it out and use Sprinklr for my posts. The other thing I would really love to see improved is on the Social Listening boards you can create. They only go back 10 days, so if you're looking at a social account and want a post from 11+ days, you won't be able to find it to retweet/share.

Avantages

i really like all of the features offered by sprinklr. So easy to schedule content and not have to worry about pushing it live yourself. Tagging features help determine best performing content and analytics aspect is very helpful. Platform is extra helpful if you have an Instagram business profile because it will pull in your IG story metrics. Otherwise, those will not be captured and you need to pull manually.

Inconvénients

creating widgets in the analytics function can be tricky and not always the easiest to set up. Once you get the hang of it, you're golden and ready to dive into your performance.

Avantages

Management team and customer service is outstanding. As they build their product, you can genuinely tell they want to succeed. The product is extremely flexible, and able to meet the needs of a wide array of users on a social team - from designers, who can directly upload assets into a repository, to copywriters, who can upload copy into the posts for approval, etc. Reporting is outstanding, and covers off all major needs of an enterprise social team.

Inconvénients

The occasional bug, but nothing a quick refresh can't solve. Biggest issue is some of the less intuitive features or questions are not able to be answered by their reps since they are still learning the product. However, their response time is always exceptional and they continue to work on the issue or education until there is a solve. Finally, we were fortunate enough to shell out for the enterprise solution, but it is on the expensive side. More cost effective credentialing significantly impact the features, which is a bummer for teams who can't afford the top level tiers.

Avantages

I love the Social Listening work flow. It makes it very easy to monitor and act on untagged mentions across platforms.

Inconvénients

It's tricky to master the UX. Takes a lot of time to get your bearings within the tool. Training videos or technical support were lacking when compared to other tools in this category.

Avantages

The ease and ability to schedule or draft social media posts for certain business channels is quite amazing.

Inconvénients

No qualms with this software. It is very user friendly. Reporting is great, too. We can search with filters.

Avantages

Thanks to reporting and statistics, I can create a strategy for myself by looking at the data. This is my favorite feature.

Inconvénients

There is no feature that I dislike the most. The fact that it is both convenient and inexpensive makes the application stand out in its field.

Avantages

Great customer service! And a very easy product to integrate into your social channel management. It's easy to upload content and use the tool as a means of approving and getting content live.

Inconvénients

We occasionally ran into bugs, but the service team was able to address our issues right away.

Avantages

I think this software's purpose is amazing and I think being able to schedule things multiple times is a game changer. If you want the same organic post about maybe an influencer program to be posted every quarter, you can do it in here no problem.

Inconvénients

I think that there are other platforms that are a little more sophisticated with their offering and have additional features that Sprinklr is behind on.

Avantages

I love how it can be used to monitor and respond to the high volume of conversations happening across multiple social media channels. Separate message traffic into queues and set workflows to route conversations to the right teams. Tag messages using custom macros and rules and view conversation threads.

Inconvénients

Doesn't capture all social media platforms and I feel the reporting could be a little more robust and have more KPI trackers.

Avantages

What I like most about Sprinkler, is that it allows the control of all social media accounts, of a company or brand, in the same software. It has options to include tags in the contents, to generate reports with practicality.

Inconvénients

It is a complex tool with a high learning curve. It is difficult to understand all the possibilities that it has, and at the same time, it does not seem to have some management options that would be fundamental. Depending on the social network it is even more limited, as in the case of Linkedin. It's easier when you need it for simpler actions like posts, comments and sharing. In addition, it does not have translations into other languages, which is also a limiting factor.

Avantages

Full of features
Monthly reporting tool
Scheduler

Inconvénients

Expensive
Analytics Reporting Emails Could Look Better

Avantages

It keeps track of all the engagement. It's not just reporting on your own social media analytics and metrics but is also able to track when other people are talking about you which is priceless.

Inconvénients

It can be a little difficult to use at first, there could be better training provided to give to new team members.

Avantages

Easy to integrate all the social media platform in one application and pull out data through out.

Inconvénients

It takes time to pull in lot of data or old data.

Avantages

Excellent content planning and publishing platform

Inconvénients

I wouldn't say that I disliked anything about Sprinklr

Avantages

The level of detail you can get on reporting is fantastic, and once initial set up (which is relatively simple) is complete it's easy to use. More in depth than most social media reporting tools I've used

Inconvénients

It feels like there's a lot of capabilities i haven't yet got to - difficult to know where to start!