Adobe Campaign

Avantages

Alors ce qui a attiré moi attention sur l’utilisation de ce produit est l’option de transfert automatique des mail

Inconvénients

Jusqu’à ce jour je ce jour je ne compte pas encore de choses à me faire regretter ce logiciel

Avantages

You can use this to send private messages. Creating reports is very effective because this software makes it possible to track how well a campaign is doing and even to know the best productive marketing systems. you can use this software to track various CRM activities. Communication ability is also top notch.

Inconvénients

It is very complicated if you are a beginner. It is slow when there are a lot of processes going on at a time. Takes time to get used to the interface.

Avantages

Its main feature is automating marketing public services. I can attach several files at a time and still send heavy sized documents in fraction of seconds. I am having great experience with it because it keeps everything well organized.

Inconvénients

The price is high, but in view of the brand name and the fantastic functionality, it’s not a big deal but not good for small marketing departments.

Avantages

nothing at all. It turned out to be an extremely expensive batch-and-bash email platform.

Inconvénients

Dreadful implementation; links between different modules didn't work; sophisticated segmentation never worked in 2 years. An extremely expensive white elephant.

Alternatives envisagées 

Pourquoi choisir Adobe Campaign 

Logiciel antérieur 

Pourquoi passer à Adobe Campaign

Avantages

Usually one says this in a negative light, but this is definitely worth the price. It is one of the most well encompassing platforms out there and can target extremely fine markets.

Inconvénients

Much like all other Adobe products, the price can be a hindrance for some companies. It also lags on older or less powerful machines.