Solitics

Avantages

It's very flexible and can be adjusted to the needs.

Inconvénients

It requires very good planning from the absolute begining. Pretty much like everything.

Avantages

Solitics have lots of 3rd party integration, great costumer success team. They do some customizations to the platform, They have out of the box solutions. Great team to work with.

Inconvénients

Solitics reports dashboard is not that great, but the team are working on improving it all the time.

Avantages

options for ad hocs and journeys, options for all channels campaigns.

Inconvénients

messy, unclear, very unclear reports, needs alot of improvment

Avantages

User friendly, Solitics has a great customer support service, always ready to help.

Inconvénients

Too basic in some of its features. We would improve the segmentation section

Avantages

The system is very intuitive, easy to use and very simple to explain and teach new users about it.
easy to set up journey's & promotion , the Dashboard also clear to view

Inconvénients

Because we use it for few brands it is not so convenient to use once we export the report, the report is very unfriendly and there is not so much how to control the fields there.
Also there is no neat guide that explains / accompanies you as a user so that way you are dependent on a support team that is very nice but not always able to teach and explain all the options that the system have

Avantages

They have many segmentation and campaign capabilities, allowing to target users in real time, based on events and actions the user is doin, on site and through the marketing channels (Email, SMS etc.)
They have great support and CS managers that will help you very fast and until you'll be satisfied with a solution

Inconvénients

Immediate reports should be improved significantly

Avantages

I have been a key user of Solitics for around 6+ months, having had experience across other major platforms in this space ie Marketo, Salesforce, Dotmailer etc. I really like how bespoke Solitics feels - there are many features that I really enjoy such as blocking specific marketing channels from sending to inappropriate customers.

The Solitics product has been designed very cleverly where segmentation and data triggering are intuitive to build. Within the 1st few weeks' of using the product I was able to design multi-channel user journeys to try convert our prospects and clients and grow our retention strategy.

The support team are all excellent and it's always a pleasure dealing with them.

Inconvénients

The key addition I'd love is goal tracking within customer journeys. With such a bespoke system it would be great to be able to set a parameter for success eg compliance = compliant and judge out of 100% population entering the journey how many convert %.

Avantages

The open minded of the integration and onboarding teams to customize and find out of the box solutions to make it best practice tool for our marketing and retention teams.

Fast pace development, lots of new features and solutions are added all the time

Inconvénients

the reporting system still required some improvement but in overall i can't pinpoint on specific cons

Avantages

Great performance of data-driven in real-time. Easy to customize events for triggers in different journeys. Very helpful support and CS management.

Inconvénients

I haven't found anything to dislike at this moment.

Avantages

Ease of use.
very good and quick customer service, will help you with anything

Inconvénients

lack of option to create control groups for campaigns

Avantages

Very nice platform to create, edit and customize your content to create high value campaigns.

Inconvénients

Using the software for short time, but seems like reporting require some improvment.