En savoir plus sur Moosend

Moosend est un logiciel cloud de marketing automation conçu pour aider les entreprises à gérer des listes d'abonnés, la segmentation des clients, des recommandations de produits, des pages de renvoi et des formulaires d'abonnement. Ses principales fonctionnalités comprennent la gestion des leads, la gestion de campagnes, le marketing multicanal, le suivi des visiteurs du site web, le lead scoring, la gestion des contacts et des filtres antispams. Cette solution d'e-mail marketing permet aux équipes de créer et de personnaliser des campagnes, de segmenter les audiences en fonction de leur comportement sur des sites web ou e-mails et de créer des stratégies commerciales en fonction des analyses recueillies suite au suivi des clics, des ouvertures, des partages sur les réseaux sociaux et des désabonnements. Les utilisateurs peuvent créer des flux de travail automatisés en utilisant le générateur par glisser-déposer et les modèles personnalisables. De plus, Moosend permet aux spécialistes du marketing de configurer des événements, des filtres et des actions qui serviront de déclencheurs pour automatiser divers flux de travail. Moosend aide les gestionnaires à créer des rapports sur les ventes incitatives et les ventes croisées, les paniers abandonnés, le réapprovisionnement, etc., pour faciliter la prise de décision et augmenter les performances commerciales. Le logiciel comprend une API qui facilite l'intégration avec les systèmes existants et les applications tierces telles que Zapier, Integromat, MailChimp, Magento, WooCommerce, Drupal, Google Contacts, Unbounce, etc.
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Moosend - Prix

Moosend est disponible en version gratuite et propose un essai gratuit. La version payante de Moosend est disponible à partir de 9,00 $US/mois.

À partir de :
9,00 $US/mois
Version gratuite :
Oui
Version d'essai gratuite :
Oui

Produits similaires à Moosend

Moosend - Avis

Évaluation des fonctionnalités

Rapport qualité-prix
4,7
Fonctionnalités
4,5
Simplicité
4,5
Support client
4,7
Cédric
  • Secteur d'activité : Jeux vidéos
  • Taille de l'entreprise : 2–10 employés
  • Logiciel utilisé toutes les semaines pendant Essai gratuit
  • Provenance de l'avis
Rapport qualité-prix
1
Fonctionnalités
1
Simplicité
1
Support client
1

1
Publié le 31/01/2023

Compte suspendu sans raison, aucune aide service client

Avantages

Aucun point fort, compte ferme sans justificatif

Inconvénients

Pretend etre cannabis friendly et vous refuse aussi sec sans justificatif

Réponse de Moosend

Thank you for your feedback. For the moment Moosend supports all Cannabis related businesses, and we do have more than 100 customers that rely on us to send their messages. However, when our compliance department detects that a sender caused issues in the past, or previous actions (like a high bounce rate/ high complaints rate, etc) can harm the reputation of our infrastructure, they reject that account.

Répondu le 09/02/2023
Dipak
Dipak
  • Secteur d'activité : Édition
  • Taille de l'entreprise : 201–500 employés
  • Logiciel utilisé tous les jours pendant 6 à 12 mois
  • Provenance de l'avis
Rapport qualité-prix
5
Fonctionnalités
5
Simplicité
5
Support client
5

5
Publié le 05/01/2019

Big features in small package

Avantages

Being in the publishing industry, spot communication is paramount. After going through Mailchimp, Activecampaign, Sendgrid, AWS ses, we have finally decided to stay with Moosend mainly because there is no other tool that matches the combination of feature set & price point offered. Right from seamless onsite event tracking to journey building to amazing customer support (Located out of UK so GMT & IST have many overlapping working hours ). Further, the API rate limits are also set on a very high threshold so we have never faced any problems migrating any bulk size of data into and out of the system. Lastly, being able to add as many custom fields further eases our process of managing adhoc campaign send outs.

Inconvénients

No cons as per say, we are in talks with them to add additional triggers for journey building which is very specific to our case at the moment. but this is also technically not a con as we can yet continue sending the campaigns using custom field value update trigger.

Jacob
Jacob
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : Auto-entrepreneur
  • Logiciel utilisé toutes les semaines pendant plus d'un an
  • Provenance de l'avis
Rapport qualité-prix
5
Fonctionnalités
3
Simplicité
4
Support client
5

4
Publié le 05/02/2021

Moosend Customer Service is Excellent

Overall in terms of value, I highly recommend using it especially for people who have a larger list and don't send email frequently.

Avantages

I recently experienced an error with a Zapier app and their customer service resolved the issue in under 12 hours. They even reached out to me telling me to retry. With larger companies, you often have to contact them for a status update.

Inconvénients

They are frequently making updates to the functionality and UI/UX. It doesn't have the polish or simplicity that I liked with Mailchimp but it is getting better. Creating a message in their automation tool is different from their main campaign builder so it isn't as user friendly.

Alternatives envisagées 

ConvertKit et HubSpot Marketing Hub

Pourquoi choisir Moosend 

I have experience using Mailchimp, HubSpot, and SendFox for email marketing. I moved to Moosend from Mailchimp after they changed their pricing model making it too expensive for a non-frequent sender.

Pourquoi passer à Moosend

The monthly pricing for my list size was the most affordable. I also liked how they offered email automation.
Correy
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 2–10 employés
  • Logiciel utilisé tous les jours pendant 1 à 5 mois
  • Provenance de l'avis
Rapport qualité-prix
1
Fonctionnalités
2
Simplicité
2
Support client
1

1
Publié le 05/08/2020

One of the worst e-mail marketing products that I have ever used

I have been managing marketing teams for more than 10 years and I can easily say that Moosend is one of the worst Saas companies that I have worked with.Probably the worst. Customer experience is poorly managed and the quality of customer communications is at best, frustrating.

Avantages

Moosend is cheaper compared its core competition.

Inconvénients

There is a reason for Moosend positioning itself as a cheaper alternative to other email marketing and automation providers. Frankly, it is not even a decent alternative. Moosend has limited analytics capabilities, has a terribly slow user interface and very limited features. But the worst of all - it appears that Moosend has reputation issues with anything related to Yahoo!, Aol and Verizon. No matter how good your own sender reputation is, how clean your lists are, or how good your content is, thousands of your customers might not receive your campaigns due to Moosend's IP issues. Also, you will probably need to contact to mail providers directly to get status updates. It is a small company so you would expect things to move faster. However the technical/customer support is not only extremely slow but also unresponsive to your essential inquiries.

CHRISTOPHER
  • Secteur d'activité : Édition
  • Taille de l'entreprise : 2–10 employés
  • Logiciel utilisé toutes les semaines pendant 1 à 5 mois
  • Provenance de l'avis
Rapport qualité-prix
4
Fonctionnalités
4
Simplicité
4
Support client
4

4
Publié le 28/03/2024

Value for the money especially when starting out

It was easy to set up and use, easy to deploy and a very affordable option for anyone with a small list or in the building phase. The automation set up was intuitive and very easy to create.

Avantages

We launched a new product line (pen name) and needed a value option to stay in contact and automate on boarding sequences for new readers. We used the free trial for Moosend (up to 500) and then the Pro subscription for unlimited emails. This worked great for our need at the time, because we weren't sure how fast it was going to scale.

Inconvénients

The cost above 1000 email subs is the same as many others, so it won't offer much in the way of cost savings for larger lists.

Réponse de Moosend

Thank you for your feedback! We're glad Moosend met your needs during your product launch. We're committed to providing user-friendly tools and affordable options for businesses of all sizes. Your input on pricing is noted, and we'll keep working to offer the best value possible. If you have any more feedback or questions, feel free to reach out anytime!

Répondu le 02/04/2024

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