Avis clients sur Campaign Monitor

Avantages

Campaign Monitor is one of the very effective email marketing software that can be used even for a newcomer that has never use this kind of this software before. It can be configure to sent multiple type of email marketing to find the winning email for that set of audience list.

Inconvénients

It lacks of tools to customized the email body, and not much design that we can create for our email marketing. We can only choose from the template design that provided by the software and not all the template design is fit with the email objective. I really hope they can add more design for the template.

Avantages

Excellent customer service -- a human picks up the phone when you call and works with you to creatively solve problems, if you use the Premier tier. Dashboards and analytics are all intuitive and easy to use. Automation journeys are easy to build and update. Drag and drop templates are easy to use.

Inconvénients

I wish we could establish settings to automatically scrub emails after that were inactive over a certain period. These segments are already created automatically, but we have to export files and copy in email addresses to remove subscribers. I also wish it integrated with ZeroBounce, my preferred email deliverability tool.

I also sometimes wish I could edit the HTML on particular sends.

Alternatives envisagées 

ConvertKit, HubSpot Marketing Hub, Constant Contact et Mailchimp

Pourquoi passer à Campaign Monitor

It's the best point solution on the market, at its price point. And the customer service is glorious.

Avantages

Creating emails has come a long way on Campaign Monitor, particularly in the past few years making it a stronger competitor. You can be more precise with your designs, coding your own emails, managing lists and getting much more in depth reporting. They also provide a ton of help guides and blogs with scenarios and useful 'how-to's'.

Inconvénients

You can't edit spacing, line heights etc as easily as you can on other platforms. If you work on a lot of campaigns and have multiple people accessing the platform at the same time, it can be more difficult to manage your campaigns and you can't tell if someone else is in a template, so that can cause problems.

Avantages

Extremely solid and reliable ESP. Doesn't go down often, and there are minimal issues with deliverability. The features are basic, but solid and there aren't many bugs.

Inconvénients

There's a strong lack of features. For example, there are no simple ways to send emails to an unopened segment. There's also no way to easily clean/prune inactive email subscribers. And third, there are limitations on automation triggers.

Avantages

This software is easy to use and helpful when coming up with emails to send out. Not only do we use this for marketing but to send out mass emails to the 500+ employees. Using past templates makes a quick and easy setup to put together the emails my team sends weekly!

Inconvénients

Spacing in emails can be a little weird sometimes, but that is my only complaint!

Avantages

Even though Campaign Monitor has email templates to use for designs I design custom emails outside the website and upload the html, which is easy enough to do and enables you to see a preview and edit it real time on the site. We also find the option to have a text only version of the email convenient. The site has its own inbox and spam testing on several clients so we know how our email will look in people's inboxes and this helps avoid email display problems as well as it ending up in a spam folder. The option to send out A and B versions of our email campaigns has been invaluable. We can see what works and what doesn't with each email campaign.

Inconvénients

I have nothing really negative to say about this software for what I use it for. When I first started using it, the location and functionality of things on the page was not intuitive but they have made huge improvements to the website that make it easier to navigate and set things up.

Avantages

- Great suggestive features such as email-body formatting tips

- Nice delivery and send-out time

- Extensive scenario handling for segmentations and optional blocks

- Great responsiveness of website across multiple form factors on devices(mobile, tablet, etc)

Inconvénients

- Some features and configurations can be a bit hard to figure out without a fairly technical background

- Email builder templates felt a bit restrictive in terms of styling and formatting options

Alternatives envisagées 

Mailchimp

Pourquoi passer à Campaign Monitor

Well, we kind of had to try all of them, and just stuck with Campaign Mon. because it just worked!

Avantages

I have used many email marketing platforms and Campaign Monitor is above all the best and most functional. It is very easy to use and my emails look very professional.

Inconvénients

There isn't anything I dislike about Campaign Monitor. It's truly the most functional email marketing software available.

Alternatives envisagées 

Mailchimp

Pourquoi passer à Campaign Monitor

I have had issues with formatting emails in other email marketing platforms in the past. Campaign Monitor doesn't have those same issues so it speeds up my projects.

Avantages

Importing an email is really easy and having the preview is good too ! The assistant is a good tool, helping to improve the code / rendering of the email.

Inconvénients

Mobile preview of the email doesn't see to work on my browser (Brave), looks like it's not reading my media queries.

Alternatives envisagées 

Sender et Mailchimp

Pourquoi passer à Campaign Monitor

I like how fast i can create and test a campaign compared to alternative.

Avantages

Campaign Monitor is easy to use to create emails to send to a list of subscribers. What I like the most about the software is the ability to duplicate a previous email campaign so you don't have to recreate all of the content (e.g. you may have a monthly newsletter with the same banner/image or social media buttons). This option makes it easy to send out regular information without completely reformatting the content.

Inconvénients

Campaign Monitor is similar to other platforms such as MailChimp and Constant Contact, but I think it is not as aesethically pleasing or quirky with the language it uses. Some of its functions are more limited, such as formating boxes or resizing photos. Often you just have to work with the formatting you are given and can't expect it to have the best design.

Alternatives envisagées 

Constant Contact et Mailchimp

Avantages

We've used other email marketing tools for different reasons over the years, but still always came back to read Campaign Monitor's excellent email marketing advice on their blogs and articles about best practices. Finally took the plunge a year ago and moved all our subscribers over. No regrets whatsoever!

Just the amazing email editor and template manager is enough to make me leave everything else and use Campaign Monitor. The extensive segmentation tools, super clear and well-formed APIs to connect with our CRM and outstanding customer journey setup is above and beyond what i've seen from other tools in the market. Oh and their brilliant responsive all-platform templates!!

Also, when they say 'award-winning' and round the clock support / success teams, they mean it! Definitely and whole-heartedly recommended!

Inconvénients

I'm nit-picking, but how Campaign Monitor counts subscribers (in order to bill us) is different from some of the other tools out there. For e.g. if the same subscriber is in two mailing lists, it counts as two for billing purposes. If you have many lists, it tends to balloon your billing subscription out a bit.

Avantages

I love that this software lets you either upload your own custom coded emails OR you can use their email builder. We manage a lot of different clients and for some, we have our own, custom programmed email campaigns, and for others, we use the builder. The builder is a lot more customizable than one might think. sometimes you have to get creative with how to make it look a certain way, but it can be clean, minimal, and on-brand in minutes. I also love that when you upload your own coded emails, it checks to make sure all of the files add up and will tell you if there is an error.

Inconvénients

Sometimes I wish the custom builder software was even MORE customizable, but I understand that in order for it to be that easy to use, you can't make it too much more complicated with customizing.

Avantages

I like how professional the website layout and features are. I feel that other platforms are too simplified and have a cheap feeling to them. Campaign monitor cares about the look and feel, as well as the performance of their platform. The way contacts/subscribers/lists are managed is one of my favorite features. The whole platform is intuitive in nature.

Inconvénients

I have 0 complaints about this platform. I do however wish there were more pre-made layouts to choose from, even though the ones available are so awesome and easy to customize.

Avantages

As mentioned, I would give their customer service a +++. I am a very small user. I'm sure they have much more important clients. But that's not how they treat me when I have a need. They are right on top of things and and I believe they treat me the same as a major user.

They also send periodic "lessons" on how to improve email content and they are worth reading.

Embedding photos/images is a breeze and you get quality true to that of the original image.true

Inconvénients

If you are a savvy, tech-smart user you can navigate and use the service with few problems. If you are a 3/5 like me, it is sometimes a challenge to get around. After a while you can learn it, but the initial phases can be daunting.

They might consider creating a glossary for some of the technical terms.

There are a few options I wish they would incorporate in their text capabilities.

Avantages

Campaign Monitor makes it really easy to set up and deliver email campaigns and analyse the results of each campaign. The templates are brilliant for creating quality emails which look professional and clean all you need to do is put your content in. Campaign Monitor basically holds your hand every step of the way and make it easy for you to insert pictures, links, text, call to action buttons and more into your templates.

Inconvénients

The biggest problem that I've been having lately is trying to send a preview email to myself...it never seems to work on a Friday! It can be really frustrating if I have something that I need to get done that day and I can preview it in my own inbox first. It seems to work every other day of the week though.

Avantages

Very easy to set up triggers and actions. You can get going in Campaign Monitor very quickly. Setting up email sequences based on complex user activities is a breeze. The live reporting feature...with a globe pinpointing exactly where the recipients of your email are opening your email...is super cool and valuable from a geo-marketing point of view. Basic personalization and transactional capabilities are decent as well.

Inconvénients

The support was not the best. Hit and miss. Sometimes they answered questions/resolved issues in almost real-time...but other times it can take them up to 48 hours to get back to you.

Avantages

The templates helps with customisation for different kinds of customers. Its easy to use in most cases

Inconvénients

Campaign monitor is on the expensive side, there are other tools that can offer similar results at less price.

Alternatives envisagées 

Mailjet

Avantages

Recenetly Campaign Monitor has improved in terms of how easy their software is to use. In the past templates were a hassle to construct. Now there are quick presets which make things quicker and easier.

Inconvénients

No real cons, but I have recently moved to Mailchimp. I have found Mailchimp to be a much nicer tool to use

Alternatives envisagées 

Mailchimp

Avantages

Campaign Monitor has every feature you need. If you want automated campaigns, a/b testing, api specific campaigns, it's got it all. It's got so much flexibility to fit whatever your use case is.

Inconvénients

It can be challenging to use. It's not as simple as other drag and drop platforms. To design a really great campaign, you really HAVE to know a little HTML.

Avantages

It has a lot of power and flexibility. A user with little computer expertise can make it work, or more complex efforts are possible, too. User support is excellent, regardless how large or small you might be. I don't think it would be possible to find a better communications vehicle for the cost.

Inconvénients

I would like to see more WORD functions included in the email text options. I would include underlining, bullet lists and few other options.

Avantages

Very easy to get started with setting up your initial email lists for targeting.
Can easily customize lists based on customer attributes

Inconvénients

Somewhat limited functionality. We still use Campaign monitor, but we split our time between this product and one of their competitors since we like the reporting features of one of their competitors.

Avantages

The platform is extremely easy to use and manage. The automation features provide a level of sophistication which suits most client needs.

Inconvénients

While powerful there is a level of learning as the interface is more difficult than other platforms

Avantages

When a company pays attention to design and usability its a clear sign that they care about how well their software works. CampaignMonitor is that kinds of company. I've been using their services for nearly a decade and they never seize to amaze with the quality of their features.
CampaignMonitor is very easy to use, both for creation of campaigns and for checking stats.

Inconvénients

The price tag to check how the email design will look in different email clients. It would be nice to have this as a built in feature.

Avantages

Anyone could be up and running within minutes, whether you're a pro or just getting started. Importing, then segmenting records, all the way to designing and sending emails is a cinch.

Inconvénients

There's nothing to dislike about Campaign Monitor. It does everything we need it to and actually more than we expected. Also, the reporting is clear and easy to understand.

Avantages

The UI is neat, simple and straightforward. It works like a charm. The support is great and responsive.

Inconvénients

If we had a free plan for accounts with little usage and small lists, it would be great. Some customers and non-profits pick a competitor just because of this.