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MailerLite est une solution d'e-mail marketing basée sur le cloud. Parmi ses principales fonctionnalités figurent le reporting sur les campagnes, l'automatisation des e-mails, la gestion des listes d'abonnés et le suivi des...
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- Secteur d'activité : Affaires internationales
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant plus de deux ans
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Provenance de l'avis
MailerLite Essentials
Alors, MailerLite nous a permis dans notre entreprise de pouvoir créer, envoyer et suivre nos campagnes par courriel. Il nous a également permis via ses fonctionnalités de marketing automatisé, de procéder a l'envoi d'e-mails de bienvenue, de rappels de panier abandonné, et bien plus encore. C'est un outil très important pour nous.
Avantages
Déja, MailerLite est une plateforme très facile d'utilisation avec une interface impressionnable qui nous a permis de créer le plus rapidement possible nos campagnes par courriel. Alors en parlant des fonctionnalités, MailerLite mets a la disposition de ses utilisateurs, une gamme très diversifiée d'options de personnalisation. De plus les tarifs de MailerLite sont très accostable au regard des ses concurrents directs,avec une option gratuite pour les utilisateurs ayant moins de 1000 abonnés et des plans payants à partir de 10 $ par mois pour les utilisateurs ayant jusqu'à 2500 abonnés.
Inconvénients
Comme inconvenients, MailerLite impose des limites sur le nombre d'abonnés que nous pouvons avoir sur notre liste de diffusion en fonction du tarif.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant Essai gratuit
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Provenance de l'avis
MailerLite
Mauvaise expérience
Avantages
Le produit m'a semblé difficile d'utilisation en tout cas
Inconvénients
La delivrabilité des emails pas garantir à 100%

- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant 1 à 5 mois
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Provenance de l'avis
critique de l'application mailerlite
Avantages
la fonctionnalité de gestion de emails incluse dans le logiciels qui gères les emails tracking et le suivi
Inconvénients
le logiciel est assez lent a exécuter et donc le travail devient un peu compliqué avec mais a part ca il n'y a rien d'autre a signaler
Les meilleures alternatives à MailerLite
- Secteur d'activité : Gestion de l'enseignement
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé toutes les semaines pendant plus de deux ans
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Provenance de l'avis
I loooooooooooove Mailerlite
J'utilise Mailerlite pour la newsletter et j'aime toutes les fonctionnalités offertes et leur design.
Avantages
J'aime tout : les nombreuses fonctionnalités, le prix, le support client qui répond très vite et qui est très aimable.
Inconvénients
Je suis triste depuis que ce n'est plus en français.
Réponse de MailerLite
Awh, don't be sad Valerie - we're trying to do our best to make sure everyone is able to be part of our community. Maybe in the feature this is something we can focus on again.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant Essai gratuit
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Provenance de l'avis
Recommandations +++
Simple
Avantages
L’organisation général, présentation, simple, grand public
Inconvénients
Rentre souvent dans les indésirables. Et templates linimum
Réponse de MailerLite
Thank you for the review, Maude.
- Secteur d'activité : Animation
- Taille de l'entreprise : Auto-entrepreneur
- Logiciel utilisé tous les mois pendant plus de deux ans
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Provenance de l'avis
Un outil facile pour promouvoir des projets d'intérêt général auprès de différents publics
Mailerlite a un service de conseil très efficace.
Avantages
Un outil facile d'utilisation, sûr et dont le résultat plait. Les statistiques sont très utiles.
Inconvénients
Je ne vois pas d'inconvénients majeurs. S'il y a eu souci , la structure a pu trouver une solution qui me convenait.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : Auto-entrepreneur
- Logiciel utilisé toutes les semaines pendant 6 à 12 mois
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Provenance de l'avis
Amazing
Avantages
Ils sont parfaits, surtout le service apres vente
Inconvénients
Le service est bon, quelques lenteur de temps en temps

- Secteur d'activité : Design graphique
- Taille de l'entreprise : Auto-entrepreneur
- Logiciel utilisé toutes les semaines pendant 1 à 5 mois
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Provenance de l'avis
Mailer Lite ~ Great Customer Service and Wonderful Option for Total Beginners
I initially had an in issue with embedding a form that I had created in MailerLite into my WordPress site. I emailed Customer Support and received a quick response! Honestly, I wasn't expecting a personalized response that soon. [SENSITIVE CONTENT] was kind enough to inform me that I may have installed the plug-in incorrectly and advised me on the steps of how to embed it properly. Sure enough! User error. I was able to embed and redesign to the form to my liking. Tested it and it works! Thank you, [SENSITIVE CONTENT] !⭐️
Avantages
As a newbie to email marketing, I wished for an email management software that would be suitable for beginners. The instructor for an email campaign class mentioned that she recommended MailerLite for such folks as me and I am glad that she did! I recall attempting to use MailChimp and found it difficult to navigate through and not as intuitive as I liked. For Constant Contact, I did use that when I consulted for a small company but disliked the limited options.
I also am intrigued by the MailerLite Academy and want to enroll in that.
Inconvénients
The *only* thing that I dislike is that I, along with others in my class, didn't care for the background elements in the landing page templates. We all thought that we could modify the red color to a different color to match our background to no avail. It took some ingenuity but I did end up creating a landing page that I really like.
Pourquoi passer à MailerLite
As this is my first brand website, I wanted a management program that was geared towards beginners. I was already stressed out by designing my website and getting used to the nuances of my particular theme. Mailer Lite made it easy for me. As this was my first campaign and embed form, it did take me some time. I am rather picky about how things look so that does factor into that equation!Réponse de MailerLite
Super curious how your landing page ended up, Nikki!
And you should definitely enrol into the MailerLite Academy.
- Secteur d'activité : Institutions religieuses
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé toutes les semaines pendant 1 à 5 mois
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Provenance de l'avis
An improvement, but could use a little more improvement!
Using MailerLite has given me the ability to create weekly email newsletters with content pulled from our main source of news and updates - our website. It has some flaws that make it not a totally seamless and automated process, but with some workarounds and patience, it does what we need.
Avantages
Migrating to MailerLite was an easy decision after seeing the possibilities available with RSS. It integrates fairly well with Webflow, pulling content for email campaigns from collection items in our website.Creating a campaign is pretty straightforward, and the design is modern and clean, which I really appreciate. Our emails don't go into spam either! That's a great success.
Inconvénients
1. The RSS blocks, while an improvement from Mailchimp, still cause problems. They don't update/refresh according to the feed URL for about an hour, which makes sending a campaign at the end of the day hugely troublesome. It affects the purpose of RSS - automation - by making me manually add or update items. You also can't tell it where to source the author and category fields, which has made them useless. The feature article layout also displays wrong in my emails (not others, thankfully).2. Customer service. I have had great customer service - like today: prompt and helpful. But unfortunately, regarding the RSS block feed refreshing problem, I haven't heard from customer service in over a month. I was not given clarity on whether the issue was being worked on or any timeframe for a resolution. I also tried to post the problem for some advice in the Mailerlite Facebook community but the post was declined by admins with no feedback on why.
- Secteur d'activité : Gestion de l'enseignement
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant 1 à 5 mois
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Provenance de l'avis
Wow, customer service has gone missing
Average or less than average. An email platform is highly competitive. You need to make the first steps simple.
Avantages
The name. The colours. But definitely the name
Inconvénients
The customer service and support material lacks the basics. I have been on it for three weeks and I have the same issues, the same unanswered questions. Simple, basic questions. I won't have questions in three months time - but will I still be here? Not likely at the moment. Unless I get some customer support!!!
- Secteur d'activité : E-learning
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant 1 à 5 mois
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Provenance de l'avis
Mailerlite is a cheap option allows you to also have your landing pages and website
Overall, it's a good service! Not the best out there, but for this price...nobody can beat this. I think it's a great one for start-ups and small business owners to start with, but probably when you grow, you'll have to change to another platform.
Avantages
It's cheap. You have also landing page / website builder included.
Inconvénients
A lot of bugs and issues. I think we are weekly in contact with customer support. This platform has a lot of potential, but still has a lot of work to do with improving the technology.
Alternatives envisagées
GetResponsePourquoi choisir MailerLite
We used Klaviyo when we had an E-Commerce shop in our previous start-up because it has a very good integration with Shopify. It's much more expensive and it doesn't have the website/Landing page builder that Mailerlite has. So, the price and features are what made us change. However, there are still a lot of bugs in this software.Logiciel antérieur
KlaviyoPourquoi passer à MailerLite
Price & Website/LP builder, and integration with Stripe to sell digital products- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant plus de deux ans
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Provenance de l'avis
Good value for money
Very good value for money.
Avantages
Happy Mailerlite client for over 5 years. I love the ease of use of their interface. E-mails look like they should look like, on all possible devices. Best value for money, should not want to switch to anything else.
Inconvénients
Sometimes, our landing page displays an error. In that case, we contact support and they fix it in 1 minute.
- Secteur d'activité : Produits alimentaires
- Taille de l'entreprise : Auto-entrepreneur
- Logiciel utilisé toutes les semaines pendant plus de deux ans
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Provenance de l'avis
Amazing costumer service and great email marketing
With Mailerlite I can inform my subscribers with news like new blog posts or videos, and also send WooCommerce campaigns with new products etc. Its amazing to create and nourish a community like this.
Avantages
Easy to use and when I have a question the costumer service its amazing!
Inconvénients
I would love to have a way to send yearly automation automatically in specific times/seasons, that's because I'm a food blogger and it would be so amazing, that extra help.
- Secteur d'activité : E-learning
- Taille de l'entreprise : Auto-entrepreneur
- Logiciel utilisé toutes les semaines pendant 6 à 12 mois
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Provenance de l'avis
A easy way to start in the email marketing world
Avantages
I wan a complete newbie in email marketing. I learned most of its basics thanks to Mailerlite. A very simple and intuitive interface to manage lists and send emails. Also the free plan is more than enough to start. If your list grows you can change to a paid plan or another tool. But by then you will know much more about all this world.
Inconvénients
I would have liked more and better templates for the emails.
- Secteur d'activité : Art/artisanat
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant 1 à 5 mois
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Provenance de l'avis
Simple and easy to use
I just love it. Still a few things I need to try, mainly integration with my main site. I will know more about it in a few days
Avantages
It took me a day to be able to create a campaign and manage it. Really easy to use. Excellent support (automatic, but easy to get to human if automation does not answer your question)
Inconvénients
limitation on formatting the emails and sites. I suppose it is the price for the simplicity. While the automation is reasonable, it does not allow to tweak mobile look and feel. Sometimes it is different to what I need.
- Secteur d'activité : Édition
- Taille de l'entreprise : Auto-entrepreneur
- Logiciel utilisé toutes les semaines pendant 1 à 5 mois
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Provenance de l'avis
Get More - for free
Avantages
1000 subscribers for free. Website and website builder are free (and have more features than at least one other prominent email management tool).
Inconvénients
For the website builder, Ive struggled with carrying a consistent custom theme from page to page. Some options aren't intuitive.
Alternatives envisagées
WixPourquoi choisir MailerLite
MailChimp free plan recently degradedPourquoi passer à MailerLite
Integration with email list and website. Generous free plan.- Secteur d'activité : Santé, bien-être et fitness
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant 1 à 5 mois
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Provenance de l'avis
Very easy to use
Great customer support so far
Avantages
A software than you can actually use and make the best out of it. It's not about having 1000 fancy features that a "normal" person can't use (like with two other providers I used before MailerLite).
Inconvénients
Providing affiliate services would be a nice addition. It is an important part for many small businesses and this would complete the package.
- Secteur d'activité : Enseignement supérieur
- Taille de l'entreprise : 5 001–10 000 employés
- Logiciel utilisé toutes les semaines pendant plus d'un an
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Provenance de l'avis
Streamlined, Yet Powerful Tool for email Marketing Campaigns
Avantages
I have used a number of competing email tracking programs and MailerLite is by far the most streamlined and easy to use I have come across. That said, it doesn't sacrifice any of the capability. I have run multiple email marketing campaigns with it (soliciting reviews for fiction novels and album releases) and was delighted with MailerLite's flexibility and power. It integrates seamlessly with Gmail (as well as other mail clients), giving users the power to imbed tracking on a per-message basis with the simple click of a toggle button. As my campaigns featured hundreds of individually customized email, the per-message tracking was critical. It pushed alerts when a message was opened or a link was clicked and provided useful statistical summaries of engagement on demand. I continue to use MailerLite any time I need to gage (and track) email engagement.
Inconvénients
I have no complaints about MailerLite's functionality--it is easy to use, is full featured, and integrates well with other email apps. However, in order to disable the "this message is tracked by MailerLite" footer included in the message, users need to pay an annual subscription fee. Given how intrusive that message looks, I had no choice but to pay the fee. That said, the fee seemed reasonable given the power of the software.
Alternatives envisagées
HubSpot Marketing HubPourquoi choisir MailerLite
I switched to MailerLite because of its competitive pricing and complete functionality.Logiciel antérieur
HubSpot Marketing HubPourquoi passer à MailerLite
I chose MailerLite because of its competitive pricing and owing to the fact that it had the features I required in an email tracking client.Réponse de MailerLite
We're so glad to hear we cover all your needs with our features.
- Secteur d'activité : Philanthropie
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé toutes les semaines pendant plus d'un an
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Provenance de l'avis
Best Email Delivery Product
We are able to deliver a lot of work to our subscribers easily and reliably. Whether we have time to preplan a piece, or need to push a message out quickly, we are always able to get this done easily through Mailerlite. The software is an asset to our work.
Avantages
We were able to move from our other platform and set up on Mailerlite quickly, even though we have a low technical IQ. Very intuitive and a lot of great help articles and videos. However, when we are stumped, the chat support is excellent. Quick and immediate responses. Always helpful even when it is our error.
Inconvénients
We would like more design flexibility for the emails, landing pages and websites. We do not have an html background, so rely on the prebuilt blocks and templates for most of our pieces. However, what is prebuilt is really good.
Alternatives envisagées
Constant ContactPourquoi choisir MailerLite
Mailchimp was not as easy for us to use. When we learned they were censoring their clients messages during the 2020 election, it made the decision easier for us to leave, as we wanted to work off a platform supported by a company that focused on providing a good product, and not political agendas.Pourquoi passer à MailerLite
Our computer tech company recommended Mailerlite and we really liked how the product functioned in comparison to other platforms.Réponse de MailerLite
Thank you for leaving such a thorough and helpful review for us, Margaret. We're glad to hear that it's been feeling intuitive setting up MailerLite and that we've been helpful when needed.
- Secteur d'activité : Édition
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant plus d'un an
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Provenance de l'avis
A Welcome Answer
The best.
Avantages
From the beginning MailerLite was easy to use, intuitive despite its comprehensive offerings. I didn't expect to be able to do so much, and switched anyway. And then came the surprise of how complete it was. I have had nothing but great experiences with support. The built-in explanations are thorough and clear, but live support is just an email and a few minutes ' wait away. I love MailerLite and just talked to a former colleague about it. He's in the process of switching from our old favorite. I don't think you can do better.
Inconvénients
Strange to say, the biggest challenge was that I thought it was harder to use than I thought. Now that I'm just following my intuition, my best guess of what to do, I have no problems with it at all.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : Auto-entrepreneur
- Logiciel utilisé tous les jours pendant plus de deux ans
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Provenance de l'avis
Amaaazing service, so easy to use and must have features
I have been using Mailerlite for myself and clients for years and find it so easy to use and their support is top class. I have worked with other well know email platforms before and they don't compare with Mailerlite.
Avantages
Mailerlite automations are super easy to set up, the interface makes it clear and friction free
Inconvénients
I find the grouping and segmenting slightly confusing but support is always on hand and super quick to reply
Pourquoi choisir MailerLite
Mailchimp became too complex and not easy to use plus they have made the automation feature as a paid plan.Pourquoi passer à MailerLite
Price, user experience and supportRéponse de MailerLite
Price, user experience and support - A triple threat if I must say so myself! Thank you for your review, Tiffany.
- Secteur d'activité : Hôtellerie
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé tous les jours pendant plus de deux ans
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Provenance de l'avis
Easy to use and good functionality
Overall MailerLite is my favourite email marketing software. It's easy to use, has many functions and is intuitive to use so you don't have to fumble around trying to find out to do things! Knowledge base is good and if you need help tech support is there. The Free version has everything you need if you're just starting out and all our accounts started on the free version for a few weeks until we reached the maximum number of contacts.
Avantages
The drag and drop interface is easy to use and there's also an HTML option if you want to get really specific with your layout. Automation is so simple compared to other mailing platforms I've used. This is key to our marketing strategy and makes life a lot easier than before! The price is good too.
If you have more than one account ( we have 6 ) it's easy to switch between them without having to logout and log back in.
Inconvénients
A minor point but when you set up a campaign and use a template you can't go back and change the template. If the template isn't exactly how you want it you have to start the campaign from scratch.
Occasionally it's slow to load, especially the drag and drop interface.
But these are both minor points.
Réponse de MailerLite
We'd love how thorough you've been Tracey! Thank you so much for your kind words.
- Secteur d'activité : Édition
- Taille de l'entreprise : Auto-entrepreneur
- Logiciel utilisé toutes les semaines pendant plus de deux ans
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Provenance de l'avis
Happy Mailerlite Customer!
MailerLite helps me reach my readers with beautiful emails that are simple to design, and their tracking features let me know how successful a particular campaign has been.
Avantages
Some of the things I love about Mailerlite are the affordability, the ease of use, the knowledge base, and--when you can't figure out how to do something--STELLAR customer service. Every time I've had to reach out to someone, they've helped me quickly, giving me the information I need and the tools to find what I need next time. And they are consistently improving. Several years ago, I switched from another provider to Mailerlite to save money and expected fewer bells and whistles, but Mailerlite has not disappointed me.
Inconvénients
There are minor automation features I'd love to see deployed in the future, but when I say minor, I mean it. I could live without those tweaks for the rest of my life and still be thrilled.
Alternatives envisagées
ConvertKitPourquoi choisir MailerLite
Cost. Mailchimp's pricing got to be too much for me. I also tried other services and found MailerLite to be more affordable without sacrificing service.Pourquoi passer à MailerLite
Affordability.Réponse de MailerLite
So glad to hear that we've been able to support your business and help you reach your audience. Thanks a lot for the review, Jade.
- Secteur d'activité : Formation professionnelle et coaching
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé Autre pendant plus de deux ans
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Provenance de l'avis
Great landing pages
MailerLite provides beautiful landing pages, an easy to use drag-and-drop email builder, and nice sign-up forms. It is amazing and really helpful that they allow free users access to their email automation feature.
Avantages
Over the years, I have tried many email marketing services and I must acknowledge that MailerLite is a great alternative to MailChimp. They have really nice landing page options even if you're using their free plan. Beyond the landing pages, I did not end up choosing MailerLite as my "forever" email marketing provider though. I teach women how to start their own online business and if one of my students did not have a website I could not refer them to this provider. You need a website and a domain email address in order to use this service.
Inconvénients
Some entrepreneurs are just starting out and they do not have a website yet. There are many online business owners who that want to build their email list before building their website. To get access to MailerLite however, you need a website. So, unfortunately, I cannot recommended this platform to my business friends who don't have a website yet.
Réponse de MailerLite
Hi there, thank you for leaving a review for us. Such a lovely business idea you have.
We genuinely appreciate you giving us the feedback of some of our users not having a website - this is something I will make sure to add to our feedback data.
Have a good one!
- Secteur d'activité : Enseignement supérieur
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé Autre pendant plus d'un an
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Provenance de l'avis
Easy to use Email Campaign Builder
MailerLite is easy to use and their team has been very responsive. For example. when we had to upgrade our license as we had hit our subscriber count, last minute, on a Friday, I was stressing! They got our license updated quickly so I could get my time sensitive email out on time.
Avantages
This software was easy to implement and use! We have a period of high traffic where we have to reach out to multiple segments with customized information. MailerLite takes the stress out of it. It is easy to manage our subscriber list and I appreciate the intuitive advanced recipient settings that allow me to build in logic based on subscriber segments for sending email campaigns. The simple and easy to use stats let me see what is working. We compare this to a response/action in another system, as our emails are targeting groups with a call to action. I also like how easy it is to copy existing campaigns and easily modify them for different segments. I can build up all my campaigns and have them scheduled to help manage our 'traffic' in our office and systems. I also found that we can set up templates once we have customized the content to help maintain brand consistency, which saves us time and ensures the necessary details are included. I like that I can easily preview and test campaigns - mostly that I can view the desktop and mobile in the browser.
Inconvénients
I've used other software that let us to custom html email design. The built in content builder can be a bit challenging if you really want to customize for a specific look. That being said, the content builder is made to let anyone easily and quickly create emails.