Avis clients sur MailerLite

Avantages

Déja, MailerLite est une plateforme très facile d'utilisation avec une interface impressionnable qui nous a permis de créer le plus rapidement possible nos campagnes par courriel. Alors en parlant des fonctionnalités, MailerLite mets a la disposition de ses utilisateurs, une gamme très diversifiée d'options de personnalisation. De plus les tarifs de MailerLite sont très accostable au regard des ses concurrents directs,avec une option gratuite pour les utilisateurs ayant moins de 1000 abonnés et des plans payants à partir de 10 $ par mois pour les utilisateurs ayant jusqu'à 2500 abonnés.

Inconvénients

Comme inconvenients, MailerLite impose des limites sur le nombre d'abonnés que nous pouvons avoir sur notre liste de diffusion en fonction du tarif.

Avantages

Plusieurs options gratuites pour débuter et croître à notre rythme notre liste d’abonnés. J’adore le drag and drop et les landing page.

Inconvénients

Ce n’est pas nécessairement bien traduit.

Avantages

Le produit m'a semblé difficile d'utilisation en tout cas

Inconvénients

La delivrabilité des emails pas garantir à 100%

Avantages

la fonctionnalité de gestion de emails incluse dans le logiciels qui gères les emails tracking et le suivi

Inconvénients

le logiciel est assez lent a exécuter et donc le travail devient un peu compliqué avec mais a part ca il n'y a rien d'autre a signaler

Avantages

J'aime tout : les nombreuses fonctionnalités, le prix, le support client qui répond très vite et qui est très aimable.

Inconvénients

Je suis triste depuis que ce n'est plus en français.

Avantages

L’organisation général, présentation, simple, grand public

Inconvénients

Rentre souvent dans les indésirables. Et templates linimum

Avantages

Mailerlite permet d'automatiser vos campagnes d'emailing avec des fonctionnalités en fonction des comportement de vos leads.

Inconvénients

Le cout du logiciel est selon moi très cher un vous aviez une grande liste de contact.

Avantages

Mailerlite est très simple à utiliser et le support répond à toutes nos questions très rapidement, merci à eux

Inconvénients

La migration m'a un peu embêté pare que j'ai peur de ne pas avoir le même système, à voir, mais pour le moment tout se passe bien.

Avantages

Un outil facile d'utilisation, sûr et dont le résultat plait. Les statistiques sont très utiles.

Inconvénients

Je ne vois pas d'inconvénients majeurs. S'il y a eu souci , la structure a pu trouver une solution qui me convenait.

Avantages

Mailerlite est gratuit ou pas cher. Facile à utiliser même si vous ne parler pas super bien anglais. Le service assistance de Mailerlite est top et vous répondra, vous aidera rapidement même en mode abonnement gratuit ou découverte.

Inconvénients

Pas de version en d'autres langues que l'anglais, Français, Espagnol ce serait top

Avantages

Ils sont parfaits, surtout le service apres vente

Inconvénients

Le service est bon, quelques lenteur de temps en temps

Avantages

Mailerlite automations are super easy to set up, the interface makes it clear and friction free

Inconvénients

I find the grouping and segmenting slightly confusing but support is always on hand and super quick to reply

Alternatives envisagées 

ConvertKit et ActiveCampaign

Pourquoi choisir MailerLite 

Mailchimp became too complex and not easy to use plus they have made the automation feature as a paid plan.

Pourquoi passer à MailerLite

Price, user experience and support

Avantages

Mailerlite has excellent layouts and a good interface for building newsletters. The ability to re-use past layouts as templates saves a lot of time. The scheduling is flexible and reliable. They have some features not available on other email platforms, like RSS Campaigns that send new blog posts to subscribers. The ability to group and segment our audience is also very important. All around, it's a full-featured platform with solid and responsive tech support (for the paid plans).

Inconvénients

After they launched their new platform and revised their plans, our relatively small list of subscribers (1400) was still too big to qualify for the free plan. And because it was over 1000 subs, we fell into a plan that cost $30/month. We're already paying that much for website hosting, so paying the same amount just to keep in contact with our audience wasn't cost-effective (we don't really "sell" to our list in a way that sustains that level of expense).

Alternatives envisagées 

Constant Contact

Pourquoi choisir MailerLite 

At the time, Mailchimp was getting more expensive and Mailerlite was the scrappy new player with lots of features for their free plan.

Pourquoi passer à MailerLite

Price for available features was the deciding factor. At the time, Mailerlite offered the features we needed for the number of subscribers we had for free. As a volunteer organization on a shoestring budget, that's the deciding factor for a lot of things.

Avantages

Easy to use and set up if you have technical skill. Integrates with multiple software for free.

Inconvénients

Design builder is limited on mobile and can be hard to navigate for a novice.

Avantages

I loved that up to 1,000 subscribers, it was free to use with pretty much all of the features. It's easy to create opt in forms, subscriber lists and segments etc.

Inconvénients

If you're on the free version, there's no customer support. There's not even a way to contact support without upgrading, you get sent to the knowledge base. It was a big problem for me as there was no answer to my issue on the knowledge base.

Alternatives envisagées 

ConvertKit et ActiveCampaign

Pourquoi passer à MailerLite

The free tier had everything I needed. But I did sign up before they changed to their current offering. If I was deciding now, I would still start with them but wouldn't stay once I reached 1,000 subscribers unfortunately.

Avantages

Mailerlite is the best when it comes to deliverability, features, and price point. Mailerlite's automations are complex and really help you warm up your leads for a better relationship without having to personally email every single lead individually. I also like that I can tag where a lead onboarded from so I can track how well that source fits into my marketing process. I've enjoyed great deliverability since my move to Mailerlite with more subscribers getting all my import updates and more sales as a result. Mailerlite also has a robust customer service department that is always quick to help when any issues do arise.

Inconvénients

I'm not a fan of the new Mailerlite. I am staying on Classic because the huge price increase and the clunkiness of the new interface. It's not something I look forward to having to learn and especially not at double to price. I wish Mailerlite would honor a discount for Classic users to be grandfathered in at a better rate.

Alternatives envisagées 

ActiveCampaign

Pourquoi choisir MailerLite 

The price point was insanely different for the same amount of contacts. Nearly double of what I pay with Mailerlite and for fewer features. The interface of Mailchimp was also not very user-friendly. Deliverability was also very hit-or-miss.

Pourquoi passer à MailerLite

I had considered Active Campaign because it too has some advanced features I was looking for like automations , A/B testing, and appealing templates, but utlimatley the price point was too far out of my budget.

Avantages

At the moment of signing up the offer was better than competition, pricing is good too. There are all the basic to medium features someone would need to set up automated email campaigns with low cost entrance, that includes hosting and editor for landing pages.

Inconvénients

Pricing has increased during my time of using it, and new competition appeared with better cost to features ratio, where you don't really pay monthly, but it depends on number of emails sent. So it depends on what type of pricing you need and how many emails you send.

Avantages

MailerLite is easy to set up, and the customization ability is better than that of other tools like Beehiiv. It links up well with other tools like Zapier.

Inconvénients

The landing pages can look clunky, and integrating with my website was challenging —though it was finally achieved with a Zapier workaround.

Avantages

I like that Mailerlite is not expensive. I also like that it allows you to customize fonts in the email. It's easy to build a campaign. It's easy to import contacts and manage. My landing page was easy to build if you want it simple or if you are a template and go type of person.

Inconvénients

It's not as customizable as I'd like it to be. You can't change text on the actual email, you have to edit in the box to the side. It's confusing until you get used to it.

Avantages

I love its simplicity and how easy everything is to use.

Inconvénients

The lack of control over elements in the designer can be a bit of a limitation to building amazing emails.

Avantages

Mailelite is easy to use and adaptable. Email design can be tailored to my branding, which is a must. I can consolidate links for sales, and then monitor how links are clicked and used. Chat support is great when I'm in a quandary. Quick and immediate response.

Inconvénients

It would be great if they were more flexible in designing e-mails, landing pages, and websites. Sometimes it takes too long to save the work. It's a little slow.

Avantages

This software was easy to implement and use! We have a period of high traffic where we have to reach out to multiple segments with customized information. MailerLite takes the stress out of it. It is easy to manage our subscriber list and I appreciate the intuitive advanced recipient settings that allow me to build in logic based on subscriber segments for sending email campaigns. The simple and easy to use stats let me see what is working. We compare this to a response/action in another system, as our emails are targeting groups with a call to action. I also like how easy it is to copy existing campaigns and easily modify them for different segments. I can build up all my campaigns and have them scheduled to help manage our 'traffic' in our office and systems. I also found that we can set up templates once we have customized the content to help maintain brand consistency, which saves us time and ensures the necessary details are included. I like that I can easily preview and test campaigns - mostly that I can view the desktop and mobile in the browser.

Inconvénients

I've used other software that let us to custom html email design. The built in content builder can be a bit challenging if you really want to customize for a specific look. That being said, the content builder is made to let anyone easily and quickly create emails.

Avantages

The drag-and-drop template builder is very easy to use and the created templates show in every email client I can think of. So far, nobody had to open our email in their browser because of displaying issues.

Inconvénients

Unfortunately there are no integrations available for our webshop platform called OpenCart.

Alternatives envisagées 

Brevo

Pourquoi choisir MailerLite 

I try to keep this short but there's a lot wrong with MailChimp. They kept bothering us with their own marketing emails and their very own unsubscribe link didn't work, for several months while I used their platform. I wouldn't trust this giant with our company emails. Maybe it changed by this time, but it was a huge pain to get in touch with their own customer service. I get the feeling that MailChimp has become a bit arrogant about their position on the market. Their paid plans are too limited and expensive, simply because they can.

Pourquoi passer à MailerLite

Our marketing agency recommended MailerLite. MailerLite simply stands out because of the clarity and transparency about its paid plans. No limits, other than your number of subscribers and emails sent. It just makes sense! Every alternative I could find has limitations on layouts, templates, or even has elements on templates that you could only use if you upgrade your plan. Nothing feels worse than constantly being confronted with features you cannot use, while paying for a product you expect to be fully functioning.

Avantages

This is an easy-to-use, easy to setup, and easy to maintain system, that doesn't cost the earth for smaller businesses. Great set of features with easy mail construction tools, and some great visual features for better email appearances. Also has easy database management and personalisation tools.

Inconvénients

Not much. Pruning and managing subs database is always painful, but not particularly more so in MaileLite. The builder is goog, but could do with some more specialist modules relevant to book publishers, perhaps.

Alternatives envisagées 

Brevo

Pourquoi choisir MailerLite 

YMLP was a bit outdated, and didn't offer the features and visual quality of MailerLite.

Pourquoi passer à MailerLite

Mostly price-vs-customer database size, but available features was abig part of our decision, with MailerLite offering more features for construction, and ease of use for our less-tech savvy staff.

Avantages

Ever since I started my first business, I've been using MailerLite. I did research other competitors, however their platforms were not as easy to use as MailerLite. I love that as a new business owner, I was able to get on a free plan to get started and be able to send out emails and do automations. The platform is easy to use and understand. I love how I can integrate forms into my website for lead generation and for capturing contact information.

I use this platform for email automations when people subscribe to my freebie. I also use it for sending beautifully designed emails - there are many customization options. I like using the landing page feature for my freebie offer as well. On my contact page, I've embedded a MailerLite form to capture contact information for my leads.

MailerLite makes it easy for me to gather email addresses, send out campaigns, and monitor engagement.

Inconvénients

I would like more options to customize the embedded forms so that it blends seamlessly into my custom website design.